by Nicholas Scalice on March 6, 2012
You might be the greatest writer in the world when it comes to talking about your products, services or industry, but that won’t generate much traffic if your content doesn’t get in front of people. Writing is a skill, but so is marketing and promoting your written work. For pretty much every successful blogger, success [...]
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by Nicholas Scalice on February 22, 2012
Let’s face it; chances are you probably want to get more exposure online. Maybe you’re already churning out content on a regular basis, but you’re looking for something else to boost your marketing campaign. Well, why not become a celebrity in your niche? This means going above and beyond great content; it means following through [...]
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by Nicholas Scalice on February 2, 2012
We frequently get asked the following: “How can someone know what to blog about or what to post on social networks?” The answer is simple. Find out who your ideal audience is and tailor your message to fit their needs. What I mean by this is that you as a content creator need to give your audience what they [...]
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by Nicholas Scalice on January 20, 2012
Remember the old commercials for those rotisserie ovens, where the catchphrase was to simply “set it and forget it?” Well, some folks still seem to have the “set it and forget it” mentality when it comes to marketing their brand through social media. You know what I’m talking about. How many blogs have you seen with just [...]
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