Instagram

Images Create Engagement

by Nicholas Scalice on April 21, 2012

Images Create Engagement

Text is quickly becoming a secondary avenue for social sharing. Images are taking its place. Just look at the most popular social phenomenons of recent months. Pinterest now drives more referral traffic to blogs than Twitter. Intsagram is all about images and they just got snapped up by Facebook for $1 billion. Reddit (which is [...]

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More is Not Always Better

by Nicholas Scalice on April 19, 2012

More is Not Always Better

Social media can be overwhelming. Just look at how much the field has changed in the last year alone. A year ago, Pinterest was virtually unheard of, Google+ was still being developed and Instagram wasn’t worth $1 billion. If you’re using all of these channels to promote your brand, while still maintaining your presence on Facebook, Twitter and YouTube, you’re probably [...]

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Instagram’s Instant Appeal

by Nicholas Scalice on May 10, 2011

Instagram's Instant Appeal

Would you consider yourself a photographer? Would you ever go out of your way to capture the perfect shot? Well, the folks behind Instagram think you should. This relatively new iPhone application allows you to edit, share and “like” photos with your friends and even strangers if you wish. Beyond these features, what makes Instragram [...]

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